Recipes for success on FoodTok

We know that food and hospitality will be at the forefront as we enter Christmas, New Year and the World Cup. That is why, we want to share a key opportunity for the food industry ahead of this time.

Did you know that in 1 week, the hashtag “food” gathered a whopping 268 billion views on TikTok, while “#recipes” and “#restaurant” clocked an impressive 9.1 billion and 6.9 billion.

Food on TikTok has become so popular that it even has its own genre called FoodTok!

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