TikTok Trends: Our take on what's hot #5

TikTok Trends: Our take on what's hot #5

February 17, 2023
Social Media

As TikTok continues to evolve and bring exciting new updates, let’s take a deep dive into the past month’s worth of content and TikTok trends…

Monthly Trends (recap)

Molly Mae’s Pregnancy

Named as the UK’s Kylie Jenner…understandably, Molly Mae Hague reached the end of her pregnancy in January, which set social media into a craze. We saw trends of guessing when the due date was, names and plenty of conspiracy theories flying around different content creators.

Her post announcing the baby’s arrival of Bambi acquired 3.4 million likes…that is a lot of impressions. Does Molly Mae have the world on pause at the tip of her fingers?

Let us know what you think her influence has been online.

@mollymaehague How did that happen😳 #fyp #pregnant ♬ original sound – That’s iconic


The Finn Wolfhard Snap

Our favourite Stranger Things cast member has been known to enjoy his social presence. This month we saw an edit of him snapping his fingers be used as the most popular transition of the month.

What started as a general transition soon made its way into another trend of showing a glow-up where people were being ‘de-influenced’ by trends and finding comfort in their own self and skin. #FinnWolfhard has now acquired 16.2 billion views.

@martinluthervandrossjr Sorry I had to do this lmao and always a big thanks to @igreenscreenthings #viral #funny #finnwolfhard #strangerthings #meme #trend #snapping #CapCut #fypシ ♬ original sound – 𖡼𖤣𖥧𖡼𓋼𖤣𖥧𓋼𓍊


The Mascara Controversy

For beauty lovers, you may be familiar with names such as Made by Mitchell, Georgia Barratt and Danielle Marcan may come to mind.

However, the creator taking the lead this month is undoubtedly Mikayla Noguiera, who has been in recent debates over her lying in her collaboration with a L’oreal mascara.

It has allowed other creators to reply to the video with their opinions on the video and their recommendations for mascaras.

@mikaylanogueira THESE ARE THE LASHES OF MY DREAMS!! @lorealparisusa never lets me down 😭 #TelescopicLift #LorealParisPartner #LorealParis @zoehonsinger ♬ original sound – Mikayla Nogueira


UPDATE: You Can Now Edit Your TikToks

The edit button is finally ready for 2023, which means no more typos, analytics will give us better insights and… can we change our hashtag strategies after we have posted?

Let us know your thoughts!


Our Star of the Month @bytomwright

Who knew TikTok could become so cinematic?

This creator ultimately has stripped back all the added details of creativity to the simple beauty of scenery.

His comments are filled with people appreciating his talent and art. We have to say, it is amazing work…



I hope you enjoyed this whistle-stop tour of what’s hot in the world of TikTok!

See you next time…


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