2022 Wrap Up & What To Expect in 2023

2022 Wrap Up & What To Expect in 2023

We were hoping 2022 would be a more predictable year for our customers than the last few, however, it has turned out to be as turbulent as ever. From the war in Ukraine, massive inflation, the cost of living crisis, the first winter World Cup and the death of Queen...
The Future of Advertising and Why Fast Beats Big

The Future of Advertising and Why Fast Beats Big

We’ve been working in digital advertising for 15 years. Recently, I had the pleasure of talking at The Oxford union about the Advertising Industry. In my talk I have shared the most important piece of advice I would give to any business looking at the efforts they put...
The importance of Market Segmentation

The importance of Market Segmentation

Do I look like someone that’s about to go into a retirement home? I was recently sent a brochure for a retirement home in the post; now I know I’ve got a polo neck on, and some of you might think I’m ready for shipping off to play croquet on the...